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Project Manager - Marketing Technology

  • Full Time
  •  Hybrid - Mumbai / Navi Mumbai
  • 12 months
  • Project posted on: 31/05/2021

Project Manager - Marketing Technology

  • Information Technology
  • ERP/CRM
  • Business Analysis
  • Project/Program Management

Hybrid - Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Full Time

12 months

 31/05/2021

Assignment Details

Our client - a leading global company in CPG Industry, is looking to engage with a Consultant to work for their IT team in the Marketing Technology role.
The consumer project manager is a key role that will work towards managing programs that will transform the way client does marketing.

The roles and responsibilities will include:
1. Planning and executing the martech engagements with primary skill being project management led by a sound understanding of marketing and marketing technologies.
2. Work with media/adtech agencies and drive outcomes. Stakeholder management across multiple levels in the local market and regional/global teams.
3. Create project plans, collect and manage all project details and track them across multiple streams of work and ensure regular follow-ups to delivery programs on-time and on-budget.
4. Plan and implement the marketing communication mix across all channels
5. Use consumer insights in terms of media consumption and online behavior.
6. Monitor scope creep and manage budgets.

P.S. - Please note that the project would require full time engagement for 18-24 months.

Skills Required

- More than 6 years of experience in delivering marketing technology work.
- Good understanding of marketing workflows and processes as it relates to brand marketing and media.
- Broad knowledge of key technologies such as google analytics, content management platforms, personalization engines and other marketing technologies.
- Should have exceptional experience in project management and marketing.
- Should be well versed with planning and execution of martech engagements and with different SDLC methodologies specifically waterfall and agile.
- Ability to work across large teams and in a multi-vendor scenario will be an advantage.
- Experience delivering martech engagements in the consumer goods space will be desired although not mandatory.
- Excellent communication and writing skills.

About the Client

A leading FMCG firm

Industry

IT Services & Consulting

Minimum Experience:

6+ years

Additional Skills:

  • Agile
  • Personalization Engines
  • MarTech
  • Waterfall
  • Project Management
  • SDLC
  • Content Management
  • Marketing Workflows
  • Google Analytics
  • Marketing Technology

No of open positions:

1

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